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Virtual Shopping Blog

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Why Roblox Is A MUST For Your 2025 Planning

Insights from a webinar hosted by Obsess on why building a presence on Roblox—the new “social media” platform—is essential for brands.

BLOG: VIRTUAL SHOPPING

What Brands Need To Know About Developing On Roblox

Read along as our Director of Customer Success answers your commonly asked questions about what it takes for brands to succeed on Roblox.

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E.l.f. Cosmetics Launches Virtual Luxe Lounge Exclusively For Loyalty Members

Unlock e.l.f. Beauty’s latest loyalty endeavor, an exclusive e.l.f. Cosmetics Virtual Luxe Lounge for members to shop and earn rewards.

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Tycoon-Style Games On Roblox For Brand Engagement

Advance to the next level of brand engagement on Roblox with tycoon-style games. Learn why this genre resonates with players.

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New In Immersive Retail: Amazon Launches Virtual Stores

The latest in immersive experiences for retail: Amazon launches virtual stores. Read more about what this means for virtual shopping.

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7 Brands Engaging Gen Zers With Custom Roblox Experiences

Explore how these 7 Roblox brand experiences are engaging younger generations, and how brands can add Roblox to their metaverse strategy.

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Benefit Sets A New Standard For Gaming-Inspired Commerce With Virtual Benemart

Browse the aisles of Benefit’s Virtual Benemart to uncover how the brand connected with next generation shoppers through gamification.

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Coming To Roblox: Gaming Meets Physical Commerce With Shopify 

Shopify leans into gamified and social shopping with new integration on popular gaming platform, Roblox. Learn what this means for brands.

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Sam’s Club Lights Up The Holidays With Virtual Shopping Experience 

Step into Sam’s Club’s virtual winter village to explore how the membership-only big box retailer is encouraging gifting for everyone.

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Maximize Impact With Immersive VR Holiday Shopping

Transform the holiday shopping experience for your consumers with immersive, VR holiday shopping experiences in 3D.

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Meet John Mann, The Chief Technology Officer At Obsess

Meet John Mann, CTO at Obsess. Join us as we ask John to share insights and highlights from his experience in the technology industry.

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Elevate Holiday Online Shopping With Virtual Pop-Up Experiences

See how these 6 brands built buzz around new product launches & seasonal brand moments in unique virtual holiday shopping pop-up experiences.

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What Is A Virtualized Retail Store?

Read along as our Head of Content answers your commonly asked questions about what it takes to virtualize a retail storefront.

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How To Use Virtual Stores To Drive Holiday Shopping

Engage shoppers and use immersive experiences that drive virtual holiday shopping and ROI of seasonal campaigns.

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Elevating Virtual Commerce With Advanced Behavioral Insights

Discover how the AVA Analytics platform designed by Obsess is transforming virtual commerce with advanced spatial and behavioral insights.

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Virtual Store Spotlight: Dogtopia Virtual World

Dogtopia revolutionizes the pet care industry with an interactive virtual world that highlights wellness & their service-focused offerings for pet parents.

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Exploring The Capabilities Of Immersive Ads In Roblox

Brands can use immersive ads in Roblox to drive discoverability and engagement at scale, connecting new users to their brand experience.

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© 2024 Obsess, Inc. all rights reserved.

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Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.

© 2024 Obsess, Inc. all rights reserved.