Obsess has been acquired by Infinite Reality. Learn more [here](https://www.theinfinitereality.com/news/infinite-reality-enters-into-definitive-agreement-to-acquire-virtual-shopping-platform-obsess).
Obsess has been acquired by Infinite Reality.
Learn more [here](https://www.theinfinitereality.com/news/infinite-reality-enters-into-definitive-agreement-to-acquire-virtual-shopping-platform-obsess).

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Virtual Shopping Blog

Blog

ETail West 2025: Top Insights For Retailers

Obsess attended eTail West 2025, where industry leaders explored innovation, customer experience and retail’s future—get the top insights.

BLOG: VIRTUAL SHOPPING

Everything You Need To Know About Real-Time 3D Experiences

As digital engagement evolves, retailers are turning to game-like experiences for their brand activations—learn more.

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The Personalization Playbook: How Brands Can Lead In 2025

Personalization is key in today’s competitive retail world, learn how brands and retailers can leverage it to leave a lasting impression.

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NRF 2025 Recap: Key Insights For Retailers In The AI Era

Discover standout insights from NRF 2025 that will shape the future of retail strategies heading into 2025.

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Meet Andee Olson, The Chief Operating Officer At Obsess

Andee Olson, COO at Obsess, shares insights on impactful leadership, the role of gaming in commerce, and the future of immersive commerce.

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Why Roblox Is A MUST For Your 2025 Planning

Insights from a webinar hosted by Obsess on why building a presence on Roblox—the new “social media” platform—is essential for brands.

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What Brands Need To Know About Developing On Roblox

Read along as our Director of Customer Success answers your commonly asked questions about what it takes for brands to succeed on Roblox.

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E.l.f. Cosmetics Launches Virtual Luxe Lounge Exclusively For Loyalty Members

Unlock e.l.f. Beauty’s latest loyalty endeavor, an exclusive Virtual Luxe Lounge for members to shop and earn rewards.

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Tycoon-Style Games On Roblox For Brand Engagement

Advance to the next level of brand engagement on Roblox with tycoon-style games. Learn why this genre resonates with players.

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New In Immersive Retail: Amazon Launches Virtual Stores

The latest in immersive experiences for retail: Amazon launches virtual stores. Read more about what this means for virtual shopping.

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7 Brands Engaging Gen Zers With Custom Roblox Experiences

Explore how these 7 Roblox brand experiences are engaging younger generations, and how brands can add Roblox to their metaverse strategy.

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Benefit Sets A New Standard For Gaming-Inspired Commerce With Virtual Benemart

Browse the aisles of Benefit’s Virtual Benemart to uncover how the brand connected with next generation shoppers through gamification.

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Coming To Roblox: Gaming Meets Physical Commerce With Shopify 

Shopify leans into gamified and social shopping with new integration on popular gaming platform, Roblox. Learn what this means for brands.

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Sam’s Club Lights Up The Holidays With Virtual Shopping Experience 

Step into Sam’s Club’s virtual winter village to explore how the membership-only big box retailer is encouraging gifting for everyone.

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Maximize Impact With Immersive VR Holiday Shopping

Transform the holiday shopping experience for your consumers with immersive, VR holiday shopping experiences in 3D.

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Meet John Mann, The Chief Technology Officer At Obsess

Meet John Mann, CTO at Obsess. Join us as we ask John to share insights and highlights from his experience in the technology industry.

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Elevate Holiday Online Shopping With Virtual Pop-Up Experiences

See how these 6 brands built buzz around new product launches & seasonal brand moments in unique virtual holiday shopping pop-up experiences.

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OBSESSED? LET’S TALK.

© 2024 Obsess, Inc. all rights reserved.

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Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.

© 2024 Obsess, Inc. all rights reserved.