VIRTUAL STORES FOR HOME APPLIANCE BRANDS
Obsess virtual stores increase engagement and conversion by enabling appliance brands to create an immersive way for consumers to discover and purchase products.
We’ve partnered with the world’s leading brands and retailers to create more than 350 AI-powered virtual stores and experiences.
CAPABILITIES
Create an always-on, immersive virtual store for consumers to interact with your appliances. Virtual retail for home appliance brands helps consumers learn more about your product features and functions. Shoppers can click on doors, drawers and compartments to see how the appliances work and behave in a contextual environment.
Extend the ROI of your retail stores through photorealistic, 360-degree 3D virtual stores. Including added interactivity through gamification and always-on content, consumers can shop your appliance products in a digital render of your IRL store, or schedule maintenance and support services typically only available in store.
Amplify brand marketing campaigns through virtual experiences tailored to your year-round marketing calendar. Virtual home appliance stores and virtual pop up shops extend the value of your campaign assets in a contextual setting, and increase visibility to new audiences.
TESTIMONIALS
By launching our virtual store, we are truly operating as an omnichannel business to bring our customers rich and immersive experiences whenever and wherever they meet the brand.
Corinne Suchy, Chief Growth & Technology Officer
It takes five to seven touchpoints with the American Girl brand before a customer makes a purchase. That’s why having rich virtual content is worth investing in…it adds another interactive element to our brand.
Debbie Haag, Vice President of Marketing
People are looking for more than just products on a shelf. They want to learn about our brand’s story, the narrative. That’s what we’ve built with Obsess.
Giovanni Zaccariello, SVP of Global Visual Experience
INTEGRATIONS
We integrate with nearly every e-commerce platform on the market, and can include key tools from your marketing stack within our immersive experiences—from virtual try-on to CRM.
FEATURES FOR HOME APPLIANCE BRANDS
E-commerce Integration
Integrate your e-commerce site, including product data and inventory, to create a seamless checkout process for your shoppers.
Virtual Assistants and Chatbots
Enable consumers to ask an expert about features and functionalities of appliances in real-time, and gain real insight into shoppers’ needs and preferences.
Branded Avatars
Walking, talking, fully customizable avatars enable consumers to personalize their characters, and feel even more connected to your brand. Include special characters to welcome shoppers, highlight product releases and provide more context around your brand and appliances.
Custom Gamification
Develop quizzes and games to increase discoverability of appliances and encourage learning around their capabilities.
Shop with Friends
Enable consumers to invite friends and family to shop with them in virtual home appliance stores, providing feedback and opinions similar to the IRL shopping experience.
E-commerce Integration
Integrate your e-commerce site, including product data and inventory, to create a seamless checkout process for your shoppers.
Shop with Friends
Enable consumers to invite friends and family to shop with them in virtual home appliance stores, providing feedback and opinions similar to the IRL shopping experience.
Branded Avatars
Walking, talking, fully customizable avatars enable consumers to personalize their characters, and feel even more connected to your brand. Include special characters to welcome shoppers, highlight product releases and provide more context around your brand and appliances.
Virtual Assistants and Chatbots
Enable consumers to ask an expert about features and functionalities of appliances in real-time, and gain real insight into shoppers’ needs and preferences.
Custom Gamification
Develop quizzes and games to increase discoverability of appliances and encourage learning around their capabilities.
Virtual Stores for the Home Appliance Industry
Learn more about how Obsess-powered virtual stores transform the way consumers shop for appliances with immersive, 3D buying experiences.
CASE STUDIES
OBSESSED? LET’S TALK.
Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.
Solutions
Industries
Resources
Company
© 2024 Obsess, Inc. all rights reserved.
Solutions
Company
Resources
Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.
© 2024 Obsess, Inc. all rights reserved.