virtual fashion store

Virtual Fashion stores and brand experiences

Discover how Obsess virtual experiences enable the world’s leading fashion brands to reach highly engaged online shoppers at scale.

Join the world’s leading fashion brands in transforming your digital engagement strategy and brand marketing initiatives with virtual stores.

CAPABILITIES

For the first time, anyone, anywhere in the world can literally step into some of our most iconic retail stores in New York, Beverly Hills or Paris, and actually shop—it’s pretty incredible.

David Lauren, Chief Brand and Innovation Officer

People are looking for more than just products on a shelf. They want to learn about our brand’s story, the narrative. That’s what we’ve built with Obsess.

Giovanni Zaccariello, SVP of Global Visual Experience

The way that we think about these virtual experiences is that they really should drive acquisition with consumers that we don’t reach on other platforms. I think opportunity number one is to reach and acquire additional consumers. And then opportunity number two is the personalization and the conversation with the consumer going forward.

Feliz Papich, VP of Digital Product Management and Consumer Experience
INTEGRATIONS

We integrate with nearly every e-commerce platform on the market, and can include key tools from your marketing stack within our immersive experiences—from virtual try-on to CRM.

FEATURES FOR FASHION BRANDS
virtual store e-commerce integration
E-commerce Integration

The Obsess platform integrates seamlessly with your e-commerce site, including product data and cart functionality.

Social Shopping

Make digital shopping more social through livestream videos, avatar meetups and group shopping events.

Branded Avatars

Walking, talking, fully customizable avatars enable consumers to personalize their characters, and feel even more connected to your brand.

Custom Gamification

Reinforce branding and product discovery through custom gamification flows that promote increased interaction.

Virtual event on virtual screen
Virtual Events

Attract a community of online shopping enthusiasts with live events that can increase site visits and time spent on your site.

E-commerce Integration

The Obsess platform integrates seamlessly with your e-commerce site, including product data and cart functionality.

Social Shopping

Make digital shopping more social through livestream videos, avatar meetups and group shopping events.

Branded Avatars

Walking, talking, fully customizable avatars enable consumers to personalize their characters, and feel even more connected to your brand.

Custom Gamification

Reinforce branding and product discovery through custom gamification flows that promote increased interaction.

Virtual Events

Attract a community of online shopping enthusiasts with live events that can increase site visits and time spent on your site.

OBSESSED? LET’S TALK.

© 2024 Obsess, Inc. all rights reserved.

Social

Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.

© 2024 Obsess, Inc. all rights reserved.