VIRTUAL EXPERIENCES FOR ALCOHOL AND SPIRITS BRANDS
Obsess virtual experiences enable alcohol & spirits companies to immerse consumers in highly contextual, visual representations of their brand—from virtualized vineyards and distilleries, to gamified activations at festivals and events.
We’ve partnered with the world’s leading brands and retailers to create more than 350 AI-powered virtual stores and experiences.
CAPABILITIES
Create an always-on, immersive virtual store that elevates your brand marketing strategy. Enable your shoppers to interact with your brand with innovative storytelling, and learn more about your production processes, brand values and product flavors. Consumers can purchase products directly from your virtual experience via a direct integration with your website, or a link out to any of your preferred retailers.
Virtual online shopping is more social and gamified. Bring your community together and immerse them in engaging, hyper-visual 3D experiences led by your brand ambassadors. Incorporate livestream videos, social shopping and custom gaming flows to create engaging virtual events, tastings and VIP experiences.
Create an always-on, immersive virtual destination for your content that captures audience engagement, reinforces innovation and makes your brand more memorable to consumers over time. Virtual experiences are an opportune space to showcase sponsored content and extend the ROI of your IRL experiences.
TESTIMONIALS
By launching our virtual store, we are truly operating as an omnichannel business to bring our customers rich and immersive experiences whenever and wherever they meet the brand.
Corinne Suchy, Chief Growth & Technology Officer
It takes five to seven touchpoints with the American Girl brand before a customer makes a purchase. That’s why having rich virtual content is worth investing in…it adds another interactive element to our brand.
Debbie Haag, Vice President of Marketing
People are looking for more than just products on a shelf. They want to learn about our brand’s story, the narrative. That’s what we’ve built with Obsess.
Giovanni Zaccariello, SVP of Global Visual Experience
INTEGRATIONS
We integrate with nearly every e-commerce platform on the market, and can include key tools from your marketing stack within our immersive experiences—from virtual try-on to CRM.
FEATURES FOR ALCOHOL AND SPIRIT BRANDS
Service and Merchandise Integrations
Equip your consumers with the ability to schedule a tour of your facilities, or purchase merchandise through a variety of integrations.
Avatars
Enable consumers to ask experts, sommeliers or influencers about your products. Avatars enhance your virtual events, empowering you to host virtual events similar to an IRL experience.
Multi-Retailer Checkout
Integrate with a variety of retailers or leading alcohol delivery companies to encourage purchases no matter where you sell your products.
Custom Gamification
Reinforce branding and product discovery through custom gamification flows that promote increased interaction and brand recognition.
Shop with Friends
Enable consumers to invite friends and family to shop and drink together in virtual alcohol experiences, providing a social experience similar to an IRL shopping trip.
Service and Merchandise Integrations
Equip your consumers with the ability to schedule a tour of your facilities, or purchase merchandise through a variety of integrations.
Shop with Friends
Enable consumers to invite friends and family to shop and drink with them in virtual alcohol experiences, providing feedback and opinions similar to the IRL experience.
Multi-Retailer Checkout
Integrate with leading a variety of retailers or alcohol delivery companies to encourage purchases no matter where you sell your products.
Green Screen Avatars
Enable consumers to ask experts, sommeliers or influencers about your products. Avatars enhance your virtual events, empowering you to host virtual events similar to an IRL experience.
Custom Gamification
Reinforce branding and product discovery through custom gamification flows that promote increased interaction and brand recognition.
Virtual Experiences for the Alcohol and Spirits Industry
Learn more about how Obsess-powered virtual stores enable alcohol and spirits brands to create engaging and immersive 3D experiences for consumers.
CASE STUDIES
OBSESSED? LET’S TALK.
Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.
Solutions
Industries
Resources
Company
© 2024 Obsess, Inc. all rights reserved.
Solutions
Company
Resources
Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.
© 2024 Obsess, Inc. all rights reserved.