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Virtual Shopping Blog

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Today In Retail: What Retail Leaders Are Thinking About In Early 2024

Obsess joined industry experts at notable retail events such as NRF, eTail and more. Here are a few recurring themes retail leaders discussed.

BLOG: VIRTUAL SHOPPING

Virtual Stores For The Sporting Goods Industry

Learn more about virtual sporting goods stores, and how Obsess-powered experiences enable consumers to shop and connect with fellow fans.

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Virtual Store Spotlight: The Crocs Virtual Jibbitz Experience

The Jibbitz Experience is a virtual store centered around personalization, gamification and education that showcases Crocs' Jibbitz™ charms.

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Virtual Store Spotlight: The American Girl Virtual Museum

The American Girl virtual museum is complete with fun games, rich content and snapshots of girls throughout American history.

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Virtual Store Spotlight: The Ralph Lauren Virtual Experience

The Ralph Lauren virtual stores enable consumers to browse iconic RL locations from anywhere in the world, right from their web-browser.

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Unleashing The Power Of AI In Virtual Stores

Generative AI is being used in Obsess virtual stores to create more personalized experiences with greater efficiency.

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Virtual Store Spotlight: The Laneige Virtual World

Discover the newest Virtual World from Laneige, the beauty brand known for its innovative lip masks and skincare.

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Coach Wins Webby Award In Retail And Shopping For Obsess-Powered Virtual Holiday Gift Shop

Coach wins People's Choice Metaverse, Immersive, and Virtual Webby Award for their Virtual Holiday Gift Shop powered by Obsess.

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How To Create A Virtual Store Using AVA, A Virtual Store Editor And Builder

AVA is a self-serve CMS virtual store editor enabling brands to easily build, customize and merchandise Obsess-powered virtual stores.

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Sustainability And Obsess Virtual Stores

Reducing environmental impact is a key reason brands build virtual stores. Likewise, sustainability is of the utmost importance to Obsess.

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Top 5 Features That Drive Engagement In Virtual Stores

Virtual store features are critical to driving impactful engagement and creating deeper customer connections.

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Top 3 Ways Beauty Brands Drive Engagement In Virtual Stores

See how leading brands in the beauty industry are driving customer engagement with these interactive features in their virtual stores.

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The Future Of Retail: Trends In Retail Technology

Today, brands are focusing on improving consumer experiences online using the latest, trending retail technologies.

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Introducing: Branded Avatars, A First-Of-Its-Kind Custom Avatar Technology By Obsess

Branded avatars: the newest industry innovation enabling brands to create custom metaverse experiences on their e-commerce sites.

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Why Your Virtual Store Should Be Refreshed To Align With Your Marketing Calendar

Update your virtual store design regularly to increase engagement and create always-on value for your customers.

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Powering Donations Through Virtual Stores

How St. Jude Children’s Research Hospital created a powerful fundraising campaign through the Obsess Virtual Store Platform.

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How To Market Your Virtual Store To Scale Traffic & ROI

Tap into these essential marketing channels to drive traffic to your virtual store and increase your overall return on investment.

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© 2024 Obsess, Inc. all rights reserved.

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Obsess is the leading experiential e-commerce platform enabling brands and retailers to serve immersive and highly interactive 3D virtual experiences that drive conversion, customer engagement, and brand loyalty amongst a new generation of gaming-fluent consumers. Obsess uses its proprietary virtual shopping platform and VR/AR technology to enable brands and retailers to set up 3D 360 digital storefronts on their websites.

© 2024 Obsess, Inc. all rights reserved.